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Diet Direct Reviews: Does it make dieting easier?

We’ll tell you all of the pros and cons of this customizable meal replacement service

Last Updated: Dec 28, 2022
Diet Direct Review

Getting healthy is hard. Finding the right things to eat, consuming the right number of calories for your day, balancing health with taste, and making sure you’re staying healthy while doing it add up. Changing your diet can be a full-time job. And when stress has long been shown to increase your cravings for high-fat and high-calorie food to compensate, and your body holds onto more of those calories and fat while stressed, it can feel downright impossible.

Diet Direct aims to help by cutting out the time and thought it takes to diet. They provide customizable week-long meal replacement boxes specifically designed for your daily nutritional needs, lifestyle, and diet choices. We investigated Diet Direct to help you understand the ins and outs of the service so you can decide if they’re right for you.

Review summary

Pros

  • Relaxed, easy-going, and reliable customer service
  • Lots of ways to modify and personalize your meal plan
  • Consistent pricing on items and nutritional value no matter your choices
  • Well-balanced foods provide daily nutrients in healthy balances
  • Subscribe and save 15% on repeat purchases

Cons

  • Diabetic-friendly meal plan only offered at the “premium” level
  • Won’t stack sales or coupons for subscription service
  • Only ships to the US and Canada
Our Top Picks

Diet Direct

Diet Direct offers an abundance of meals, drinks, snacks, and bars designed to help you meet your weight loss goals.

Select a curated meal replacement plan from one of three options to take decision fatigue out of your daily routine. You can choose a 2, 4, 8, or 12 week plan and pay as little as $1.64 per meal.

Basic Essentials Plan
Reviewed by Innerbody Research
$177
Core Classic Plan
Reviewed by Innerbody Research
$208
Premium Complete Plan
Reviewed by Innerbody Research
$258

Bottom line

Diet Direct provides healthy meal replacements at fixed low prices, so you won’t have to worry about how you’re going to eat healthily or what eating healthy is going to do to your budget. By providing a wide range of protein-rich meal shakes, bars, and snacks at the same price point, Diet Direct won’t penalize you for your taste. They want to make sure you’re eating the right foods for you (whatever that looks like) and are willing to work with a wide variety of diets. Plus, their service costs less than a lot of their competitors, with friendly customer service to boot. Free shipping doesn’t kick in until $69 and can take a little while to arrive, but it’s a small price to pay for low-cost, high-reward products.

Why you can trust us

Over the past two decades, Innerbody Research has helped tens of millions of readers like you make more informed decisions to live healthier lives. We extensively test each health service we review.

Our team has spent more than 77 hours over the course of months testing and researching Diet Direct and its close competitors in order to give you an unbiased exploration of your online nutrition options, free of marketing jargon or gimmicks. Through a thorough and deliberate approach to every product we encounter, we evaluate services based on adherence to quality, the latest medical evidence and health standards, and a simple question: would we buy the product or service ourselves if it weren’t part of our job, and would we recommend it to family and friends?

Additionally, this review of Diet Direct, like all health-related content on this website, was thoroughly vetted by one or more members of our Medical Review Board for accuracy.

What is Diet Direct?

Diet Direct is a diet brand that works to take the thinking out of dieting by providing meal plans. They sell their meal plan ingredients, snacks, and supplements separately for those who want to add to their current diet rather than scrap it and start over. Their products are notoriously high protein, low fat, and low calorie for a filling, healthy diet that tastes good.

Their online marketplace sells Diet Direct’s home brands, as well as a handful of partner products to round out your daily diet.

Diet plans

Diet Direct’s main product is their WonderSlim Diet Plan, available in three different sizes (basic, core, and premium). Each of the three plan options comes in multiple week setups:

  • One week (non-gendered)
  • Two weeks
  • Four weeks
  • Eight weeks
  • Twelve weeks

All of the plans, with the exception of one-week trials, are available in versions for both men and women. These plans are separated not because of flavor differences or needing to feel secure in your masculinity, but because there are different caloric intake needs depending on your hormone-driven metabolism.

Basic, core, and premium plans don’t just differ in name and price, but in the amount of food that Diet Direct will send to you.

  • Basic ($1.95/meal to $1.34/meal). Three meal replacement shake boxes and one snack pack per week.
  • Core ($1.85/meal to $1.31/meal). Three meal replacement shake boxes, one lunch kit, and one snack pack per week.
  • Premium ($1.74/meal to $1.20/meal). Three meal replacement shake boxes, one lunch kit, one dessert, one snack pack, and one fiber supplement per week.

You can customize each kit you get to your own desires and cravings. Fueled by chocolate one week and cheddar cheese the next? Diet Direct has your back in their wide catalog and easy-to-use menu.

The diets that Diet Direct offers are conscious of our individual dietary needs and can be tailored to a variety of lifestyles. Specifically, Diet Direct lists:

  • High protein
  • Low carb
  • Keto-friendly
  • Low fat
  • No gluten-containing ingredients
  • Bariatric
  • Diabetic-friendly
  • Low sodium
  • Vegetarian
  • Lactose-free
  • Kosher
  • Aspartame-free

If you need a diabetic-friendly plan, note that you’ll need to purchase a specialty premium diet plan rather than substituting foods and ingredients like the others. There are no diabetic-friendly plans specifically designed at lower levels.

How much does Diet Direct cost?

All of Diet Direct’s WonderSlim products cost the same amount: $15.99. No matter if you’re buying vanilla meal replacement shakes, double chocolate protein cakes, or pretzels, you can expect to pay $15.99 for a box.

Even things outside of their normal product lines stay within a tight financial window. Snackergy PRO POP popcorn, for example, costs $14.99 for a box of five bags; vitamins and supplements vary from $4.99 to $29.99, with most month-supply bottles sitting between $5.99 and $15.99.

When products are on sale, they almost always drop to $10.49.

Bundles and cases

If you aren’t ready for – or interested in – a meal plan, you can still take advantage of Diet Direct’s low prices and steady nutrition. When you order from the site, you can bundle or purchase your foods in cases as long as it’s a house brand:

  • WonderSlim
  • Bariatric Choice
  • BariWise
  • Snackergy
  • WonderFit
  • WonderVites

Bundles provide extra discounts the more products you order:

  • 5% off three or more products
  • 10% off six or more products
  • 20% off 12 or more products
  • 30% off 24 or more products
  • 35% off 48 or more products

Just be sure to add the coupon “BUNDLE” to your cart before checking out. Likewise, if you know you can’t get enough of their lemon meringue snack bar, you can order a case. The options for bulk purchases in cases are much slimmer – there are only 26 different options including meal shakes, protein bars, and partner-brand popcorn – but the savings are much greater at a consistent 35% for house brands.

In a case, you can get:

  • 40 count, 84 count, or 96 count box of meal replacement shakes ($153.99 - $415.99)
  • 18 count, 24 count, or 40 count box of snack bars ($215.99 - $249.99)
  • 36 or 40 count of protein hot chocolate ($374.99 - $415.99)
  • 100 count of dill pickle Protein Krinkles or cheddar Protein Crunchers ($171.99)
  • 24 count of protein pancake and waffle mix ($249.99)

Shipping

Shipping becomes free at $69, so every meal plan you order is automatically eligible for free shipping. If you’re just picking up a few boxes of snacks and don’t meet that threshold, shipping costs a flat rate of $7.99.

Diet Direct processes their orders within two business days and gets them to your front door through FedEx Ground delivery in two to seven business days. If you’ll need your products earlier than that, you can choose to have them delivered with FedEx 2 Day or FedEx Overnight for a variable fee.

Currently, Diet Direct only ships to the United States (including Alaska and Hawaii), Puerto Rico, and Canada.

Subscribe & Save program

Know you love a Diet Direct product and want to keep it as a pantry staple? Diet Direct makes it easy to keep yourself well-stocked with their subscribe and save program.

No matter what it is you’re interested in, you can set up a subscription to have the products shipped to you repeatedly. These ship in consistent intervals:

  • 4 weeks
  • 6 weeks
  • 8 weeks
  • 12 weeks

You’ll be charged for each package only when it ships, and Diet Direct will send you an email reminder beforehand in case you’re ready to stop or skip a package. If you’d like more than one product but know that you’ll run out of one much faster than the other, or if you’d like one as a regular special treat, you can sign up for multiple subscriptions at different intervals without penalty.

As recognition for your consistency, you’ll also get 15% off all items in your subscription. If there are any sales that apply to your package, the bigger discount will apply to your order but not both, as unfortunately Diet Direct won’t let you stack coupons.

Is Diet Direct a good value?

We think that Diet Direct is a great value if you’re looking for a meal replacement service or your new favorite low-calorie, high-protein snack bar. Diet Direct can provide enormous help to those who shiver at the thought of working through the complexities of meal planning and dieting. This service takes the work out of meal prep for you, providing multiple healthy replacements from one or two meals to a full six-meal day depending on how much you’re willing to spend. These replacement diets are relatively inexpensive compared to all of their competitors: where most of the well-known meal replacement diets cost $100+ a week, Diet Direct comes in closer to $50.

However, Diet Direct’s meal replacement methods can be brutal, so you have to be prepared; shake-based diets are notoriously difficult to adhere to, and though the products are tasty, this approach isn’t an exception to that rule. If you’re aware of that, ready for the inherent challenge, and looking for a solid, inexpensive alternative to time-consuming meal prep, Diet Direct might be a great option.

If you have any tendencies toward disordered eating or a history of eating disorders, please be mindful when using meal replacement services like Diet Direct. They are great about maintaining a healthy amount of calories per day – it’s why they’ve provided separate plans for men and women – but it can be very easy to fall from a meal replacement to getting rid of the meal entirely. While it’s an easy way to cut corners on your weight loss journey, meal replacement diets can also cause weight cycling (also called yo-yo dieting) if you don’t plan ahead for your diet after Diet Direct.

Getting started with Diet Direct

If you’re looking to start your new diet journey, it’s easy to sign up for Diet Direct’s program. Once you decide to commit, you’ll pick out the level (basic, core, or premium) and length of time you want to try Diet Direct’s WonderSlim plan.

You’ll be able to customize your box before paying for it to ensure that you’re getting goods that you’ll actually eat and even enjoy. Each kit includes:

  • A 20-oz shaker bottle
  • A welcome packet
  • One bottle of WonderVites Multi-vitamin (30 count/month)

You’ll also be able to pick out:

Basic plan

Bars and snacks (one per week), meal replacement shakes (three per week)

Core plan

Lunches (one per week), bars and snacks (one per week), meal replacement shakes (three per week)

Premium plan

Breakfasts (one per week), lunches (one per week), bars and snacks (one per week), desserts (one per week), fiber supplements (one per week), meal replacement shakes (one per week)

These will be a vast majority of what you’ll be eating – if not everything – during the diet, so be sure to pick foods you think you’ll enjoy. If the choices are overwhelming, DietDirect offers a “customer favorite” variety that automatically fills your order with their best-selling products.

With everything picked out, you’ll be directed to review and confirm your order before checking out. Fill in your shipping and payment information, and you’ll be off and running in two to seven business days, which in our experience broke down like this:

  • One to two days for order processing
  • One to five business days for shipping

All meal plan orders come with free shipping.

Products catalog

Each of the meal replacements you can get in a Diet Direct plan are also available for regular retail sale. If you aren’t interested in a full meal replacement but want to try a Double Berry Meal Bar, you still have the chance. A vast majority of the products they sell are from their home brands:

  • WonderSlim
  • BariWise
  • WonderFit
  • Snackergy
  • FAST BOOST
  • PRO POP
  • Bariatric Choice
  • WonderVites

Bars

Protein snack bars

15g of protein to keep you full all day. Comes in Caramel Crunch, Peanut Butter, Peanut Butter Crunch, Chocolate Mint, Caramel Butter Pecan, Rockie Road, Oatmeal Cinnamon Raisin, Caramel Brownie, Peanut Butter & Jelly, and a Variety Pack. Seven bars per box.

Protein and fiber bars

15g of protein and 7 to 12g of fiber for healthy digestion. Comes in Fluffy Salted Toffee Pretzel, Fluffy Vanilla Crisp, Chocolate Crisp, and Zesty Lemon Crisp. Seven bars per box.

Protein wafer bars

A traditional thin, sugary wafer cookie with a magic 15g of protein added and only 6g of sugar. Comes in Vanilla, Lemon, Mocha, Chocolate, Chocolate & Raspberry, and a Variety Pack. Five bars per box.

Meal bars

Very similar nutritionally to the protein snack bars, but fill a different niche in Diet Direct’s meal replacement plan. Comes in Caramel Cocoa, Fudge Graham, Cinnamon, Chocolate Almond, Double Berry, Peppermint Cocoa Crunch, Dark Chocolate S’mores, Peanut, Shortbread Cookie, Vanilla Caramel Crunch, and a Variety Pack. Seven bars per box.

Gourmet snack bars

Just like the protein snack bars but with higher quality flavors (and 5g less protein). Comes in Lemon Meringue, Sweet & Salty Peanut, Marshmallow Brownie Crisp, Peanut Butter Mousse, Chocolate Chip, and a Variety Pack. Seven bars per box.

Shakes

Protein shakes

These meal replacement shakes come in four different styles: Aspartame Free Meal Shake (Chocolate Cream, Vanilla Cream, Pumpkin Pie, Mocha Cream, Dark Cocoa Cream, Strawberry Cream, Lemon Raspberry, Chocomint Cream, Chocolate Salted Caramel, Orange Creamsicle, Hazelnut Cocoa Cream, Strawberry Banana, and a Variety Pack); Meal Shake (Chocolate Cream, Vanilla Cream, Mocha Cream, Cocomint Cream, and a Variety Pack); Advanced Meal Shake with probiotics (Chocolate, Vanilla, Mocha, and a Variety Pack); and Advanced Plant Based Meal Shake (Chocolate, Vanilla, Mocha, and a Variety Pack). Every shake comes in around 100 calories and with 15g of protein. Available in packs of five (Advanced Meal line) and seven shakes.

Smoothies

Three total smoothies you can choose from if you want a different meal replacement experience than a traditional meal shake. WonderSlim’s Meal Smoothie comes in both strawberry and berry yogurt flavors, and their Protein Smoothie is Aloha Mango flavored. Both come in packs of seven smoothies with 15g of protein per smoothie, 7g of carbohydrates, and no strange additives.

On the go

If you’ve got busy days ahead, Diet Direct has two different on-the-go shakes to help you stay on track: an On-the-Go Meal Shake (in Mocha Cream, Vanilla Cream, and Chocolate Cream) and an On-the-Go Protein Shake (in Coffee and Chocolate). Both shakes come in packs of six with 15g of protein.

Drinks

Hot protein drinks

Don’t underestimate the power of incorporating 15g of protein into your morning coffee. Diet Direct offers Protein Hot Chocolate (comes in Chocolate, Chocolate & Marshmallows, Amaretto, Cinnamon, Mint, Irish Cream, Raspberry, and a Variety Pack); Collagen Hot Chocolate for improving your skin and hair health (comes in Chocolate and Chocolate with Marshmallows); Protein Lattes (Original, Amaretto, Vanilla, and Pumpkin Spice); and Protein Cappuccinos (Original, Amaretto, Vanilla, and Pumpkin Spice). All hot protein drinks come in packs of seven.

Cold protein drinks

Almost juice-like but still maintaining a solid 15g of protein, these protein drinks are easy to mix into water, milk, Greek yogurt (our testers’ favorite), or any other liquid of your choice. You can get your protein fix in Protein Fruit Drinks (Berry Blast, Tangy Orange, Berry Blend, Cran-Grape, Wild Berry, Pineapple Orange, Raspberry Lemonade, Peach Mango, Grape, Strawberry Kiwi, Grapefruit, Orangeade, or a Variety Pack); Fiber Drinks (Very Berry or Lemon Iced Tea); and Collagen Peptides and Shots (Unflavored, Strawberry Banana, Mango Orange, Orange, Pink Lemonade, Apple, Cran-Grape, and a Variety Pack). Each box contains seven packets of protein fruit drink meal replacements, or ten packets of fiber drink per box.

FastBoost energy drinks

In three flavors and with only 15 calories, WonderSlim’s FAST-BOOST Energy Drink provides natural energy by boosting your metabolic rate using caffeine, Asian Ginseng, Ginkgo Biloba, antioxidants, and vitamins. Comes in Orange, Berry, and Lime with fourteen packets per box.

Shop Diet Direct

Snacks and desserts

Chips, pretzels, and crisps

Every crunchy snack offers at least 10g of protein per serving with minimal fat despite cheesy flavors. There are multiple snack styles: Protein Crunchers (cracker-like snacks in Cheddar or Honey Mustard flavors); Protein Crisps (puffed rice grids in Party Mix and Pizza flavors); Protein Pretzels; Protein Krinkles (only available in Dill Pickle flavor); Pea Protein Chips (Hickory BBQ, Salt & vinegar, Cool Ranch, and a Variety Pack); and a High Protein Popcorn Snack (Cheddar Jalapeno, Salted Caramel, Sea Salt, and a Variety Pack). All are available in sets of seven bags, with the exception of the High Protein Popcorn Snack, which only comes in packs of five.

Puddings and gelatins

With 12g of protein and less than 100 calories, these pudding and gelatin snacks are exactly what satisfies the kid in us. Protein Pudding is available in Dark Chocolate, Chocolate Chip with Marshmallow, Toffee Creme, Lemon, Banana Delight, Caramel, and a Variety Pack of flavors. The Protein Gelatin, on the other hand, comes in a light and fruity Raspberry and Strawberry Banana. Both snacks come in packs of seven.

Cakes, cookies, and sweets

There’s a strong focus on individual-sized cakes in Diet Direct’s dessert menu, and with good reason: it’s easy to make a small, delicious cake that scratches every itch for 12 to 15g of protein and less than 175 calories per serving. They offer a true individual-sized Protein Cake in Double Chocolate and Creamy Cheesecake flavors, as well as a Protein Mug Cake in Chocolate, Blueberry, and Chocolate Caramel. Want something more munchy? Protein Popper Puffs in both Chocolate and Caramel are the tiny donut holes of our dreams. All desserts come in packs of seven.

Meals and entrees

Protein Pasta

It can be hard to make a hearty pasta dish feel healthy, but Diet Direct has done it again. Each serving contains relatively low amounts of carbohydrates (17g per serving) while also maintaining 12g of protein and 10% of your daily calcium per dish. These pastas come in Spicy Cheese, Cheesesteak, Chicken Fettuccini Alfredo Lite, Creamy Fettuccine Alfredo, and Creamy Macaroni and Cheese. Spicy Cheese, Cheesesteak, and Chicken Fettuccine Alfredo Lite all come in sets of seven, whereas the two Creamy options only come in packs of five.

Protein Soup

A vast majority of Diet Direct’s full meals are soups or soup-based. Their Protein Soup comes in 13 different flavors: Chicken Noodle, Chicken & Vegetable Cream, Cream of Chicken, Chicken with Pasta, Cream of Tomato, Tomato, Minestrone, Cream of Mushroom, Cream of Broccoli, Beef with Pasta, Chicken Bouillon, Beef Bouillon, and a Variety Pack. Each box holds seven packets of soup, which all have a stunning range of 12 to 15g of protein per serving.

Cheese dip

110 calories and 15g of pure cheese. Use it however you like: as a soup, dip, sauce, condiment, or additive to your favorite healthy meal. Comes in seven packets per box.

Breakfast

Protein Cereal

Between BariWise and WonderSlim, Diet Direct has five different cereals to offer. Four of these are Cheerio-adjacent in Honey Nut, Coco Os, Chocolate Peanut Butter, and Cinnamon flavors; the fifth is Cinnamon Crunch squares. All of these cereals have between 11 and 15g of protein and 130 calories or less per serving. Cinnamon Crunch and Chocolate Peanut Butter (the WonderSlim branded cereals) come in sets of seven; the BariWise cereals come in sets of five.

Protein Oatmeal

You can find three flavors across five different types of oatmeal on Diet Direct’s site. Whether you want Maple & Brown Sugar, Apple & Cinnamon, or regular oatmeal, you can find a hearty bowl in 130 calories or less and with 12 to 15g of protein. All boxes of oatmeal come with seven packets for a week’s worth of breakfast.

Protein Pancake & Waffle Mix

Whether you want to make flapjacks or Belgian-style waffles, you can use a box of versatile Protein Pancake & Waffle mix again and again without getting bored. Even better, it comes in four different flavors – Original, Chocolate Chip, Blueberry, and Golden Delicious – as well as a variety pack. These mixes average less than 100 calories per serving with up to 15g of protein, so you can wake up and fuel yourself with seven mornings’ worth of breakfasts per box.

Granola

Protein Granola in a Chocolate Caramel flavor if you just want to eat it on its own or with berries. If you want trail mix, however, you’re in luck: there are three different flavors of Protein Granola Trail Mix (Apple Cinnamon, Pineapple Coconut, and Blueberry Mango, as well as a Variety Pack). All granola products come in sets of seven with 10g of protein per serving.

Protein Omelet

With real eggs, egg whites, and a nice range of spices, Diet Direct offers a Bacon and Cheese flavored omelet kit containing seven omelets worth of ingredients per box.

Vitamins and supplements

If your diet feels like it’s lacking, or you just want another easy way to ensure you’re staying as healthy as you can, look no further than the vitamins and supplements section. Diet Direct, through their sub-brands WonderFit, WonderVites, and WonderSlim, offer multiple vitamins and supplements to help you on your health journey. These include:

  • Multi-collagen and Hyaluronic Acid (30, 90 count)
  • Standardized Echinacea Extract (60 count)
  • Echinacea Extract and Goldenseal (100 count)
  • Essential Fatty Acids (120 count)
  • Moringa Complex (60, 120 count)
  • Organic Lion’s Mane Mushroom (60 count)
  • Multi-vitamin (30 count)
  • Nature’s Organic Immune Support (60, 120 count)
  • Immune Support (120 count)
  • Red Ginseng Extract (60 count)
  • Daily Bariatric Multivitamin with Iron (30, 90 count)
  • Oregano Oil (60, 120 count)
  • System Defense (90, 180 count)
  • Bariatric All-in-One Chewable Multivitamin and Calcium Citrate (90, 120 count)
  • My Bariatric Vitamin Chewable Multivitamin (120 count)
  • Evening Primrose Oil (60, 90 count)
  • Kids Probiotic Gummy (60 count)
  • Bromelain Proteolytic Enzyme (60 count)
  • Ultra Proteo-Zimes (200 count)
  • Olive Leaf Extract (60, 120 count)

Privacy considerations

While it’s an online store and there isn’t too much of your personal information that they handle, Diet Direct still makes a commitment to protecting your privacy. They make it easy for you to change your email preferences and unsubscribe from their email list, and will never share your email address with anyone else. The site is checked using McAfee Secure on a daily basis, ensuring that no security breaches happen to put your information at risk. When you check out, the only system that has access to your credit card and billing information is the secure page that processes it.

How we evaluate health services and products

At Innerbody Research, we customize our evaluation criteria depending on the type and nature of the health-related service. For Diet Direct and other health services and products, we have five areas that we use for our evaluations, including:

Quality: How well does the company deliver its core service(s) to the customer? For testing services, does the company adhere to the latest and most advanced testing technologies and achieve a very high degree of accuracy? For non-testing telehealth services, is the quality of the service high enough that we would recommend it to loved ones without hesitation? If not, why not?

User-friendly: How intuitive and user-friendly is the service? Does the device/program/app/website achieve a good degree of user-friendliness for its customers?

Value: Are you getting your money’s worth? Are there any hidden costs or charges? Does the company offer discounts?

Privacy: If health data is stored, will your data be stored securely? Are payments secure?

Customer support: Particularly in situations where “one size fits all” doesn’t make sense, how well does the company help to make the service ideal for you?