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Innerbody Advantages:
Our audience includes med students, teachers, and others interested in
the human anatomy. We receive 20,000 unique visitors /DAY, or
600,000/Mo and increasing.
Innerbody is listed first in the search engines for searches such as "Body" and "Human Anatomy"
and many more. We are very excited to give potential
sponsors the opportunity to take advantage of this target market.
We are open to alternative forms of marketing on our site, we would
like to hear any suggestions you may have for advertising your
particular products/services. Banners
Still
the most popular advertising choice online, a banner is a rectangular
advertising space that measures 468-pixels-wide by 60-pixels-high
(468x60). Banners can be displayed in either static or animated content
using image types such as GIF, GIF89, and JPEG, and they are hyper
linked directly to the advertiser's web site address. Banner locations can include top-of-page and/or right-side -of-page.
Sample Banner:
Banner Benefits:
- Cost-effective
- Quantity discounts offered
- Top of page and/or bottom of page placements are available
- Width makes it easy to design effective advertising
- Banners are typically in the most eye-catching location on a web page
- Banners
are instrumental in helping advertisers meet a variety of marketing
goals. They are an effective tool for branding, product awareness, lead
generation, direct sales and more.
- Multiple banner creative's may be run at
the same time during an ad campaign, giving advertisers the opportunity
to test the effectiveness of individual creative's and change the
creatives they use anytime during a campaign based on each individual
banner's performance.
- Advertisers can extend elements from
offline ad campaigns, such as direct mail, TV, Radio and print
publications, and tie them into their banner campaigns.
Sample Screen shot
Banner Rate Card
Publication/Site
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Max File Size
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Alt Text
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Image Formats
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Add'l Formats
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Animation
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Allow Third Party
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Priced By
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Open Rate
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100k Rate
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500k Rate
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1MM+ Rate
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1. 120x60
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15k
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65 ch. inc. spaces
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GIF, GIF89, JPEG
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HTML, Java script
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yes. 7 max loops; 5 max length
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Yes
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CPM
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$7
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$5
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$3.50
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Contact Us
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| 2. 468x60 |
15k |
65 ch. inc. spaces |
GIF, GIF89, JPEG |
HTML, Java script |
yes. 7 max loops; 5 max length |
Yes |
CPM |
$8
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$7
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$4
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Contact Us
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| 3. 160x600 |
15k |
65 ch. inc. spaces |
GIF, GIF89, JPEG |
HTML, Java script |
yes. 7 max loops; 5 max length |
Yes |
CPM |
$10
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$8
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$6
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Contact Us
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| 4. 250x250 |
15k |
65 ch. inc. spaces |
GIF, GIF89, JPEG |
HTML, Java script |
yes. 7 max loops; 5 max length |
Yes |
CPM |
$9
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$7
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$4
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Contact Us
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| 5. 728x90 |
15k |
65 ch. inc. spaces |
GIF, GIF89, JPEG |
HTML, Java script |
yes. 7 max loops; 5 max length |
Yes |
CPM |
$7
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$5
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$3.50
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Contact Us
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Innerbody established itself as early as 1998 as a pioneer on the Web
becoming a highly respected online medical reference
with extensive data.
Key demographic and psychographic data:
Gender: 70% male, 30% female
Medically interested (either med-student/teacher, doctor, biologists,
or visitors educating themselves on an ailment of their own or loved
one)
85% USA user base
Site traffic profile:
Daily unique visitors: 20,000+
Daily page views: 2,000,000 – 5,000,000
Monthly page views: 3,000,000+
- All ads subject to publisher approval
- Payment terms: Payment is required in advance. We accept checks, paypal, Visa, MasterCard.
Ad units
1. 120x60 banners, top of page
- .jpg, .gif, Shockwave Flash and JavaScript accepted.
- Fee: $5 CPM, minimum placement $1000 (200,000 impressions)
- Promotional rate: $3.50 CPM, minimum placement $5000
(1,428,571 impressions) for initial test
2. 468x60 leader board banner, top of page
- .jpg, .gif, Shockwave Flash and JavaScript accepted.
- Fee: $7 CPM, minimum placement $2500 (357,000 impressions)
- Promotional rate: $4.00 CPM, minimum placement $5000
(1,250,000 impressions) for initial test
3. 160x600 Skyscraper banner, side of page
- .jpg, .gif, Shockwave Flash and JavaScript accepted.
- Fee: $9 CPM, minimum placement $2500 (277,778 impressions)
- Promotional rate: $7 CPM, minimum placement $7,000
(1,000,000 impressions) for initial test
4. 250x250 Square banner, mid-page
- .jpg, .gif, Shockwave Flash and JavaScript accepted.
- Fee: $8 CPM, minimum placement $1200 (150,000 impressions)
- Promotional rate: $6 CPM, minimum placement $6,000
(1,000,000 impressions) for initial test
5. 728x90 rectangle banner, bottom of page
- .jpg, .gif, Shockwave Flash and JavaScript accepted.
- Fee: $5 CPM, minimum placement $1000 (200,000 impressions)
- Promotional rate: $3.50 CPM, minimum placement $5000
(1,428,571 impressions) for initial test
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